Forget sales funnels for dummies: 10 Reasons Why You No Longer Need It
http://www.slideserve.com/m2iojvi662/10-compelling-reasons-why-you-need-one-funnel-away-challenge-box-powerpoint-ppt-presentation
The acquisition funnel, or getting funnel, can be a consumer focused promoting product which illustrates the theoretical consumer journey toward the purchase of a service or product. In 1898, E. St. Elmo Lewis